Privacy Policy and Personal Data Protection

1. General Information

The data controller according to the Regulation of the European Parliament and Council (EU) No. 2016/679 on the protection of individuals with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) (“GDPR”) is BiQ pux a.s., Company ID: 17516056 (hereinafter referred to as “Controller” or “we”).

The contact details of the Controller are:

  • address: Čechyňská 5, 602 00 Brno
  • Company ID: 17516056, VAT ID: CZ 17516056
  • email: info@puxdesign.cz

Personal data, in accordance with the GDPR, refers to any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, particularly by reference to a specific identifier, such as a name, identification number, location data, online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person (hereinafter referred to as “Personal Data”).


These Policies apply to all individuals visiting the Controller's website https://www.puxdesign.cz (“Website”), regardless of whether they are in a contractual relationship with the Controller or not.


2. Sources of Processed Personal Data

We process personal data:

  • that you have provided by filling out a contact or other form on the Website or
  • that you communicate via email, phone, or other similar devices.

3. Legal Grounds and Purposes for Processing Personal Data

The purpose of processing personal data is

  • Communication with clients: When filling out the contact form on our website, we process your name, email address, and any other information you provide to respond to your inquiries.
  • The legal basis is the legitimate interest of the Controller (Article 6(1)(f) GDPR).
  • Marketing purposes: If you give us your consent, we may use your contact information to send you commercial communications.
  • The legal basis is the consent of the data subject (Article 6(1)(a) GDPR).
  • Website traffic analysis: The Controller uses Google Analytics to analyze the traffic on our website.
  • The legal basis is the legitimate interest of the Controller in improving services and optimizing the website (Article 6(1)(f) GDPR).

The Controller does not engage in automated individual decision-making as defined in Article 22 GDPR.


4. Data Retention Period

We retain personal data

  • for the time necessary to address an inquiry or request received through the contact or other form on the Website;
  • until consent to the processing of personal data for marketing purposes is withdrawn, if the personal data is processed based on consent.

After the retention period for personal data has expired, we will delete the personal data.


5. Provision of Personal Data

Recipients of personal data are individuals

  • involved in ensuring the operation of services,
  • providing marketing services.

Specifically, we share your personal data with the following entities:

  • Google Inc., which operates Google Analytics, Google Ads, Google Drive, YouTube. Information on how Google processes your personal data can be found here.
  • Meta Platforms Inc., which operates the Facebook Pixel. Information on how Meta Platforms processes your personal data can be found here.

We may also disclose personal data to public authorities if it is in our interest or if requested.

The administrator does not intend to transfer personal data to a third country (to a country outside the EU) or an international organization.


6. Means of Personal Data Protection

We declare that we have taken all appropriate technical and organizational measures to secure personal data:

  • Technical measures: we declare that measures have been implemented to technically secure servers, data storage, and websites against unauthorized manipulation.
  • Organizational measures: we declare that only authorized individuals have access to personal data. Individuals who come into contact with personal data are informed about privacy protection principles and are bound by confidentiality when processing them.

7. Rights of Data Subjects

Under the conditions set forth in the GDPR, the data subject

  • has the right to access their personal data according to Article 15 of the GDPR,
  • has the right to rectify personal data according to Article 16 of the GDPR, or to restrict processing according to Article 18 of the GDPR.
  • has the right to erasure of personal data according to Article 17 of the GDPR.
  • has the right to object to processing according to Article 21 of the GDPR and
  • has the right to data portability according to Article 20 of the GDPR.
  • has the right to withdraw consent to processing in writing or electronically to the address or email of the Administrator specified in Chapter I of these Principles.

The aforementioned rights and any complaints can be exercised in writing or electronically at our address or email provided in Chapter I of these Principles.

Additionally, you have the right to file a complaint with the Office for Personal Data Protection if you believe your right to personal data protection has been violated.


8. Cookies

In accordance with the provisions of Section 89, Paragraph 3 of Act No. 127/2005 Coll., on Electronic Communications, as amended, in accordance with Act No. 110/2019 Coll., on the Processing of Personal Data, and in accordance with the GDPR, we hereby declare that for the purpose of improving the services provided to you, the Website uses so-called cookies for its operation.

What are cookies?

Cookies are small data files that the visited website sends to your browser, which stores them on your computer, mobile phone, or other similar device, and are commonly used to distinguish individual users. However, the user’s identity cannot be identified based on this information.

On each subsequent visit to the Website, the cookies are sent back to the original website or to another page that recognizes the cookies. Cookies thus help remember your activities and preferences for a certain period, so you do not have to re-enter them when you return to the website or navigate from one webpage to another.

8.1. Types and Uses of Cookies

The website uses various categories of cookies for different purposes.

Cookies help facilitate easy browsing of the website. Cookies primarily serve to:

  • Ensure the proper functioning of our website.
  • Store certain parameters, such as preferred language.
  • Analyze traffic and user behavior.
  • Serve marketing purposes, particularly displaying ads on the pages.

Essential (Necessary) Cookies

Essential cookies are necessary for the basic functionality of the website. We cannot do without processing essential cookies for the website to fulfill its basic function.

We can process essential cookies without the consent of the website visitor. All other cookies can only be processed with the consent of the website visitor, which can be revoked (refused) at any time in the cookie settings. However, revocation or refusal of consent may affect browsing the website.

Preference Cookies

Preference cookies allow the website to remember information that affects the appearance and behavior of the website. This includes, for example, the region you are in or your preferred language.

We will store these cookies on your device only if you allow us to do so either through the cookie bar or in your browser.

Analytical Cookies

Analytical cookies are used to analyze how the website is used in order to improve its functioning.

We will store these cookies on your device only if you allow us to do so either through the cookie bar or in your browser.

Marketing Cookies

Marketing cookies are used to track visitors across websites. These cookies serve to display targeted advertising relevant to individual users and to pass this information to advertisers.

We will store these cookies on your device only if you allow us to do so either through the cookie bar or in your browser.

8.2. Cookies on the Website

Types of cookies used by our websites:

   

What type of cookie is it? What is its name?What is it used for?How long does it last?Who else has access to it?
Necessary_GRECAPTCHAGoogle reCAPTCHA sets a necessary cookie (_GRECAPTCHA) upon activation for risk analysis purposesAfter 6 monthsGoogle.com
TechnicalPHPSESSIDStores information during site visits, e.g., user login.After the session ends-
TechnicalBNES_PHPSESSIDStores information about the user session state across presentation pages.After the session ends-
Analytical_gaUsed to calculate data about visitors, sessions, and campaigns for site analytics reportsAfter 2 yearsGoogle.com
Analytical_gidStores and updates a unique value for each visited page and is used to count and track page viewsAfter 1 dayGoogle.com
Analytical_ga_RFKJMYPKBJThis cookie is used by Google Analytics to maintain the session stateAfter 2 yearsGoogle.com
Analytical_gat_UA-25953681-1This is a variant of the _gat cookie used to limit the amount of data recorded by Google on high-traffic websitesAfter 60 secondsGoogle.com
Analytical_gat_UA-25953681-18This is a variant of the _gat cookie used to limit the amount of data recorded by Google on high-traffic websitesAfter 60 secondsGoogle.com
Marketing_gcl_auUsed by Google AdSense to experiment with the effectiveness of ads on websites using their servicesAfter 3 monthsGoogle
.comMarketing_fbpUsed by Meta to provide a range of advertising products, such as real-time offers from third-party advertisersAfter 3 monthsMeta PlatformsMarketingYSCThis cookie is set by YouTube to track views of embedded videosAt the end of the sessionYouTubeMarketingVISITOR_INFO1_LIVEThis cookie is set by YouTube to track user preferences for embedded YouTube videos; it can also determine whether the website visitor is using the new or old version of the YouTube interfaceAfter 6 monthsYouTube

     

8.3. Do you want to change your cookie settings?

When you first visited any page of this website, a prompt appeared at the bottom of your browser to set your consent for the use of cookies. Consent for the use of cookies is voluntary.

If you wish to change your consent settings, you can prevent their collection by adjusting the settings through the cookie bar or you can modify these preferences in your browser. Information on setting specific browsers can be found at the following addresses:

  • Internet Explorer: https://support.microsoft.com/
  • Google Chrome: https://support.google.com/
  • Mozilla Firefox: https://support.mozilla.org/
  • Microsoft Edge: https://support.microsoft.com/microsoft-edge
  • Opera: https://help.opera.com
  • Safari: https://support.apple.com/

9. Final provisions

By submitting information through the online form, you confirm that you are familiar with the privacy policy and that you accept it in its entirety.

You agree to these terms by checking the consent box in the online form. By checking the consent box, you confirm that you are familiar with the privacy policy and that you accept it in its entirety.

We are entitled to change these terms. The new version of the privacy policy will subsequently be published on the Website.

These Policies are valid and effective from January 15, 2026.

BiQ pux a.s., Čechyňská 5, 602 00 Brno