BEDNAR: a portal that saves dozens of hours each week and handles 30 languages

Presentation Websites E-shop Intranet/Portal Creatives

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More than 40 countries, billion-dollar turnover, roots in Czech craftsmanship – it is quite likely that one of the BEDNAR machines contributed to the harvest of what is currently on your plate. And because agriculture is not only about quality but also about data, the digital world of the BEDNAR brand must operate reliably – just like its machines in the field.

BEDNAR FMT is among the leaders in European agricultural technology. However, it is also a company that understands that producing a quality machine is not enough. It needs to be effectively marketed, properly configured, and delivered quickly. And this is precisely where digitalization has started to play a role, which we have been working on together since 2019.

Delivered Services

Presentation Websites

E-shop

Intranet/Portal

Creatives

Initial State

Orders were handled manually – through catalogs, phone calls, and emails.

No configurator existed that would allow assembling a machine based on soil type or work style.

A dealer portal was missing – merchants did not have a single central place for orders, branch management, or access to documents.

Access rights and identity management were not centralized.

The user interface was outdated and technically inadequate.

The company was also growing internationally – it was necessary to scale digital solutions.

Our Solution

We designed a configurator – merchants can assemble the machine themselves according to the terrain and specific requirements.
We created a B2B portal – we simplified orders, company overviews, and contact management.
We implemented access management using Keycloak – everyone has access only to what they truly need.
We connected the solution with the ERP system Helios Nephrite – data remains current without manual rewriting.
We integrated the visualization of spare parts through Component Engine – including technical adjustments and security.
We built a headless application in React and TypeScript – fast, modern, and ready for further development.
We adjusted the UX and language variants – so that the system can be used by a user without IT experience.

The right equipment for every terrain

The client came to us with a request that immediately excited us – to create a configurator that allows salespeople to assemble a machine exactly according to where and how it will be used. The assignment was not only clear but also perfectly prepared.

Until then, BEDNAR had no such tool. Orders were handled manually – through catalogs, phone calls, and emails. Salespeople spent a lot of time searching for the right combination, verifying compatibility, and looking up technical details.

We designed a smart configurator that allows:

To assemble a machine based on real needs – field size, slope, soil, method of work…
To immediately verify that the chosen combination makes sense – whether for a specific field or a specific machine.
To work with current data – the tool draws directly from the ERP system Helios Nephrite.
To ensure everything fits – including technical specifications and compatibility of parts.

Orders that used to take days are now created in just a few minutes. Thanks to the configurator, the entire process is up to three times faster.

What started as an initial selection process has evolved into a long-term collaboration that has been ongoing since 2020. BEDNAR FMT sees us not just as a supplier, but as a partner they can rely on when it comes to advancing digital solutions.

We regularly collaborate on projects directly with their IT department, which holds a strong position within the company and can precisely prepare specifications, test data, and scenarios. This enables us to respond quickly, develop new features, and seamlessly build on previous projects.

Today, we are not just working on one development, but continuously advancing several systems simultaneously – whether it’s a configurator, a spare parts portal, or user management. Collaboration takes place every month, and often at the same table (or in the same Teams meeting) sit a developer, a tester, and the IT director.

PUXdesign tým

One place where merchants can manage everything themselves

Merchants needed to have everything important in one place – an overview of companies, contacts, and the orders themselves. The goal was to simplify their daily work so they could focus on what matters, rather than getting bogged down by trivialities.

And so the B2B portal was created – designed so that each dealer can:

easily edit information about their company and branches,
manage contacts according to permissions,
draft an order and return to it at any time.

The entire portal is accessible in the user section and is carefully secured. For access management, we implemented Keycloak – a system that enables single sign-on across systems and significantly simplifies user account management.

Technical Window

Warning, the following section may contain the word TypeScript – and without warning. If this word means nothing to you, feel free to continue. In the following window, developers will particularly benefit.

We designed the entire portal as a fast and scalable web application – capable of handling company growth and additional features.
The frontend runs on React and TypeScript, connected to data via REST API, which we generated using Swagger and Orval – this allowed us to automatically generate accurate data models and endpoints that correspond to the backend – minimizing errors during integration and significantly speeding up development. Developers on both the frontend and backend work with the same data structure, without unnecessary manual adjustments.
The entire portal runs on the SmartStore system, which serves as a foundation for managing content, products, and integration with other systems.

We solved authentication and access rights using Keycloak, ensuring that each user has access only to what they truly need.

We built a system where you won't get lost in spare parts

For machines operating in demanding conditions, quick and accurate access to spare parts is absolutely essential. Therefore, BEDNAR needed a clear environment where every partner can quickly orient themselves, find the right part, and order it without complications.

We designed a solution that works with two types of catalogs – a price list in a table and visualization from Component Engine. Integrating with our system required close collaboration and technical adjustments, but the result is worth it: the visualization works smoothly and displays real results.

Users can add parts to the cart, save incomplete orders, and easily switch between them.

ERP is an abbreviation for Enterprise Resource Planning, which translates to planning of enterprise resources in Czech. Simply put, it is an information system that connects all key parts of a company – for example:

inventory (what is in stock, what is missing, what is ordered),
purchasing and sales,
production,
finance,
human resources
and other departments.

Thanks to the ERP system, a company has all important data in one place, always up-to-date and interconnected. When something changes (e.g., the price of a product), it is immediately reflected everywhere where it is needed – even in the e-shop or configurator.

Connection to ERP ensures always up-to-date information

Without solid data, no configurators or catalogs would function. In the case of BEDNAR FMT, we connected the entire system with Helios Nephrite from the beginning, which is the foundation of their digital infrastructure.

Thanks to this, everything runs on current data directly from the ERP:

Products, variants, prices, and language catalogs – everything is sourced automatically.
Change in ERP? It immediately reflects in the configurator and B2B portal.
No manual rewriting – the data is interconnected, we do not need to copy it anywhere.
Rules, combinations, and compatibilities are always under BEDNAR's control.

We are “just” the ones who correctly display and provide access to the data.

One system for four continents

BEDNAR today supplies technology to more than 40 countries around the world. Europe, Australia, North America, Africa – each market has its own customs, languages, and needs. Digital solutions must be prepared for this.

In development, we therefore considered from the beginning that the portals and configurator would be used by foreign branches, dealers, and end customers. We prepared a system for more than 30 languages and set it up to be easily managed and translated.

The technical solution also takes into account various currencies, units, different legal environments, and types of customers. This allows systems to be smoothly deployed in Poland, the USA, or Japan – and each user receives content they understand.

When the client knows what they want, everything goes faster

From the beginning, we knew that BEDNAR is among the exceptional clients. They came with a perfectly prepared brief, they knew exactly what they needed, and they were able to clearly describe even the technically complex parts of their products.

When a client understands their field as well as BEDNAR does, development can truly rely on solid foundations. And this is absolutely crucial for successful collaboration.

A brand that knows where it's headed – and has us on board

With BEDNAR, we have come a long way. From the first configurator to the B2B portal and integration with ERP and identity management. We have gradually built a digital infrastructure that keeps pace with the company's ambitions and helps it grow in the Czech Republic and beyond.

And what do we value most about our collaboration? Trust, open communication, and clear objectives. We believe that the combination of their technical know-how and our digital approach leads to high-quality solutions.

Are you looking for a similarly extensive and advanced solution for your business? Contact us.

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