ISAN: image visualization of interiors with different types of radiators

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The entire collaboration with ISAN began in 2014. At that time, the company decided to redesign the original website because its appearance no longer met current requirements. We improved the presentation of products, clarified their selection, and expanded the website not only with new product line pages but also with accompanying texts and an interactive map of ISAN product dealers.

The company ISAN is one of the largest manufacturers of heating bodies and bathroom radiators in Central Europe. In addition to its exclusive position in the market, it is also one of our long-term clients. Since 2014, we have created many things for them – from web design, through overall corporate identity, content creation, to a consistent appearance of printed materials.

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Initial State

The client was looking for an experienced partner for long-term collaboration who would meet their expectations.

The outdated website no longer met current trends and needed revitalization
The published print materials lacked a consistent structure and appearance
Customers missed a tool on the website for easier product selection
The client lacked well-crafted product samples

Our Solution

We added a proposal for a new web design, with which the client was so satisfied that they decided to establish a long-term partnership with us.

We created new responsive websites that meet user requirements
We took over the publication of all corporate print materials in several language versions, redesigned them, and also update them regularly
We enriched the website with a product configurator that simplified the selection between products and made work easier for employees
We took care of creating product visualizations that look almost like photographs

At the Beginning Was the Website Redesign

The entire collaboration with ISAN began in 2014. At that time, the company decided to redesign the original website because its appearance no longer met current requirements. We improved the presentation of products, streamlined their selection, and expanded the website not only with new product line pages but also with accompanying texts and an interactive map of ISAN product dealers.

“When we were choosing an agency to redesign our old web presentation, the spectrum of offered services, skills, and expertise of its employees played an important role. PUXdesign was able to create not only a new website for us but also a complete identity for ISAN. Now all our materials have a unified appearance, which makes communication with clients more professional. Having just one supplier for these closely related matters is, in my view, a huge advantage.”

We have been taking care of printed materials for several years

After the successful launch of the website, the client approached us with another task. They needed to create and manage all printed materials – including catalogs, promotional materials, brochures, and flyers. Since ISAN has a large number of product lines and an even greater number of clients, they publish thick catalogs in many languages every year.

We create their creative yet clear design, complete typesetting, texts, and their translations into several language variants, as well as the printing itself. Additionally, we regularly update and redesign the printed materials to ensure they provide only current information.

The product configurator on the website made work easier

A significant time-saving was achieved by assembling product configurators for each of the four product lines on the ISAN website. Not only can customers and website visitors more easily choose between specific products, but the configurator also significantly saves work for the company's sales representatives and other employees.

This handy online tool can recognize which components must fit together. An order that used to take several hours to assemble can now be completed in a few seconds. The entire company now has a universal tool available from anywhere with internet access.

Visualizations are the foundation of everything

On the website and in the catalogs, you will encounter a large number of product images set in interiors. We create these through visualizations. To achieve the most realistic appearance comparable to photographs, we collaborate with an architect.

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